Lifestyle, Personal Development, Health &Wellness
In health, wellness, and lifestyle nonfiction, credibility is everything. Readers in this space aren’t just looking for information — they’re looking for voices they can trust.
Smith Publicity understands what it takes to build that trust through media. Every campaign we build here is designed to position you as a reliable, credible guide in the conversations that shape how people live, feel, and care for themselves and those they love at launch and long after.
For the experts shaping how people live and thrive
Health, wellness, and lifestyle nonfiction spans an enormous range, from clinical research and evidence-based practice to personal growth, relationships, and the texture of everyday life. Knowing where your work fits and how to position it is half the battle. We help bring their expertise to wider audiences in a way that feels accessible and engaging, without losing the credibility and substance behind it.
Who We Work With
Researchers, clinicians, practitioners, academics, and thought leaders whose ideas address physical health, mental and emotional well-being, lifestyle habits, relationships, parenting, aging, and the full range of topics that shape how people live and care for themselves and others. We help bring their expertise to wider audiences in a way that feels accessible and engaging, without losing the credibility and substance behind it.
What They Write About
- Physical health, mental health, or emotional well-being
- Lifestyle habits, prevention, or long-term health outcomes
- Wellness practices grounded in research, experience, or clinical insight
- Relationships, parenting, aging, or navigating major life transitions
- Spiritual growth, personal development, or building a meaningful life
- Helping people make informed choices about how they live, connect, and care for themselves and others
Where They’re Featured
- Commentary on health trends, wellness research, and lifestyle topics
- Interviews that translate complex or clinical ideas into actionable, accessible guidance
- Features that authors as credible voices in conversations about well-being
- Expert commentary that reinforces authority and keeps ideas visible beyond launch
How we amplify authors in this space
Depending on your goals, our work may combine several strategies designed to grow visibility, credibility, and opportunity.
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Book Publicity &Media Relations
Health and wellness books resonate when they reach people at the right moment, in the right context. We build campaigns that place your work in consumer outlets, lifestyle platforms, and health-focused media where your audience is already looking for guidance they can trust.
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Thought Leadership &Expert Positioning
In health and wellness, authority is earned over time. We establish you as a trusted, go-to source for commentary on the trends and conversations shaping how people think about their well-being — keeping your ideas visible and relevant long after launch.
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Author Platform &Brand Strategy
For health and wellness authors, your platform is your credibility. We clarify your message, sharpen your positioning, and ensure your digital presence reflects the depth of your expertise and the trust you’ve worked to build.
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Speaking Engagement Support
Wellness audiences are speaking audiences. From health conferences and corporate wellness events to community platforms and media appearances, we connect your visibility with the stages where your ideas create direct, personal impact.
What Our Clients Say
Real results from real partnerships.
Award-winning veteran journalist and author of THE BIG 100: The New World of Super-Aging.
“Teaming up with Smith Publicity gave me and my publisher an incredible edge.”
“More than two and a half years after I engaged Smith Publicity to generate buzz around my first book, I ’m still getting media coverage and interview requests from across the nation and around the world. Teaming up with Smith Publicity gave me and my publisher an incredible edge.
Their tireless efforts on my behalf opened doors to dozens of A-list news outlets and helped my book break through the noise to get the attention it deserved. This is an agency powered by the best and most plugged-in PR folks in the business: pros who ’ve cultivated an impressive network of contacts across print, broadcast and digital media. And as a bonus, they ’re the nicest bunch you ’ll ever meet.”
Featured in:
Washington Times, Newsweek, ABC 7 San Fran, ABC NEWS Online, NTD’s Capitol Report with Steve Lance, Public News Service, FiveThirtyEight, SuperCreator News, Nation News Now, Marketwatch, Morning Star, Insider, Medium, The Hill, MindBodyGreen,
Former NASA astronaut and author of Embracing Infinite Possibilites: Letting Go of Fear to Find Your Highest Potential.
“From the very first call with Smith Publicity, I was convinced that I had right publicity firm.”
“They are personable and very knowledgeable of the marketing industry. The team did a tremendous job of digesting my book and developing a marketing strategy that was thorough and effective. They were able to get me exposure into all forms of media, including traditional TV, online outlets, podcast, print, and publications. I was particularly impressed by the quality of their work. I would highly recommend Smith Publicity!”
Featured in:
Good Morning Miramar – WLYF-FM, Houstonia Magazine, Midday with Dee, The Texas Standard, Newsweek, Investor’s Business Daily, Are We There Yet?, HBCU White House, Strategy Skills Podcast, Word in Black, TruthWorks, Fox 5 DC, Fast Company, Strategy and Leadership Podcast
Internationally known classical music publicist/strategist and author of Didn ’t See It Coming: Scenes of Love, Loss and Lewy Body Dementia I
“Smith Publicity is a company with heart and soul!”
“For me, their work was exceptional in promoting my book, I DIDN’T SEE IT COMING: Scenes of Love, Loss, and Lewy Body Dementia , as well as its important message of awareness for an underrecognized disease. Headed by the brilliant and caring Janet Shapiro, the Smith team was wonderful to work with… and this endorsement is coming from a fellow publicist.“
Featured in:
The New York Times, The Great American Senior Show, Navigating the World with Your Aging Loved One, Fading Memories: Alzheimer ’s/Dementia Support, The Ward Bond Show, Follow Your Dream –Music And Much More!, Crushing Classical, BabyBoomer.org, MPR, End of Life University, My Spouse Has Dementia, Minnesota Live –ABC, WOWT-TV NBC Omaha, The Wild Hunt, Symphonhy.org, Reader’s Digest, HomeCare Mag, Hey Boomer, Alzheimer’s Speaks, Brain Wellness, Inspired Caregiving, The Unmistakable Creative Podcast
Dr. Kara Fitzgerald
Naturopathic Doctor and clinical researcher and author of Younger You: Reduce Bio Age and Live Longer, Better
Featured in:
New York Post, Us Weekly, Inside Edition, Good Day D.C., FoxNews.com, MindBodyGreen Podcast, InStyle Magazine, Woman’s World, Men’s Journal, In Touch Weekly, Life &Style, Closer, Star Magazine, To Your Good Health, Fox29 (Philly), The Doctor’s Farmacy, The Mountain Life, SiriusXM’s Canada Now with Jeff Sammut, Groks Science Radio Show &Podcast, Positive Living with Patricia Raskin, The Morning Show with Warren Lawrence, Frankie Boyer Lifestyle Show, Lunch Books with Sean Sweeney
Mayo Clinic
Publishing Company of Ageless Aging, Healthy Aging, Fertility &Conception, Home Remedies, Heal Your Gut, and many others (Mayo Clinic Press, 2024 Titles).
Featured in:
Fit Strong Women Over 50, Library Journal, Live Long and Master Aging, People Health, The Whole View Podcast, The Exploding Human, Wellness by Design, Short Wave, HARO, ProfNet, Psychiatric Times, Time Magazine, Mind Body Green, Rhode Island Medical Journal, Broken Brain, Psychology Today, Psychology Talk Podcast, Shrink Rap Radio, All The Hard Things, Podcast, WBUR, Here &Now, Parade, Yahoo! Health, Verywell Mind, Library Journal, The Focus, USA Wire, Publishers Weekly
Kenneth Ro, MD
Double board-certified physician, founder of Back in the Game Men™, and author of PRIME: How to Win the Second Half of Life
Featured in:
LiveNOW Fox, KHOU, MSN.com, Brain Vault Podcast, Men’s Fitness UK, AARP.org, Getting Work to Work, Worth, The Midwest Book Review, Flex Forward Podcast, The Midlife Men Podcast, Truly Significant Podcast – Success Made to Last Legends, VeryWell Health, The Alpha Edge Podcast,FOX Houston, CEO World, CBS Houston, CBS Houston, Tom’s Guide, CBS News Sacramento, Top Sante Magazine, Fox 5 NY Newsroom Live, Erie News Now, One Life Radio Podcast, Men’s Fitness UK
“I would recommend Smith Publicity without hesitation.”
“Smith Publicity came in with a national reputation and the media relationships you ’d expect from one of the industry ’s top firms. What I didn ’t expect was how personal it would feel.
Despite their size and client roster, they made me feel like their only client — accessible, responsive, and genuinely invested in understanding my book and the mission behind it. This was a true partnership, not a fixed playbook.
They built a strategy around my goals, listened to feedback, and adjusted as we went — learning together, refining what worked.
As a physician and first-time author, I wasn ’t just chasing publicity — I wanted to start a real conversation about midlife, especially the challenges men face in its second half. Smith understood that and helped me carry it through television, podcasts, and interviews.
What stood out most was the combination: the reach of a major national firm with the attentiveness of a boutique agency. That ’s rare. Publicity is about getting the right message to the right audience, with people who actually care about it.
Smith gave me both — and I ’d recommend them without hesitation to anyone with something worth saying.
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